FY24 Results Presentation

FY25 focus ⫶ c) Efficiency via simplification & AI Operational simplification Shared operations commercialisation

Competitive AI adoption

Transparency for our markets & new partners

Customer experience & productivity

Supporting reinvestment in Care & Brand

• Transparent MSAs with Price * Quantity * Quality commercial models for all • 50% of shared costs covered in FY25, complete in FY26 • Improving productivity for our markets • Fully flexible cost base responsive to changes in demand of new partners (e.g. Swisscom, Zegona) • Partnership awaiting final regulatory approvals • Underpins fully commercial approach & further productivity gains

Applying GenAI to existing automated customer care, search optimisation & sales capabilities Intelligent Network assistance & AI Tech Operations (maintenance & support co-pilot) 200 use cases piloted 20 specific applications in deployment for scaling

SuperTOBi SuperSearch SuperAgent

€ 0.4bn of € 1bn

5k of 11k Original FY24-6 role efficiency target

Commercial

Original FY23-6 net OpEx reduction target 1

Technology & Networks effectiveness

• New excl. Italy & Spain: € 0.7bn cumulative savings 1 & 10k role efficiencies expected by FY26 • Process & product simplification • Maximising sharing opportunities through _VOIS

Flexible

Leverage Microsoft partnership

FY24 results ⫶ May 2024

1. Cost savings target excluding energy costs & extraordinary inflation

22

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